Every two years, the aerospace, aviation and defense industries are invited to Farnborough International Exhibition & Conference Centre for one of the world’s biggest aerospace events, the Farnborough International Airshow (FIA). FIA is one of GE Aerospace’s premier events for partnership and knowledge exchange.
The “rise” element of the message is visualized through the top-down aerial view of terrain that is then paired with the products that provide the “lift.” The concept of flight is further visualized in the subtle movement of the terrain imagery by way of video, and the various pristine landscapes photography is a nod to GE Aerospace’s efforts in and commitment to sustainability.
exhibit design, art direction
Date:
June 22, 2022